Creator Requirements

Campaign Brief

🌿 Avène Monthly Creator Campaign Brief

We’re looking for creators to be part of our monthly Avène content collaboration. If you’re passionate about skincare and love producing clean, aesthetic content – this is for you!

💡 What We’re Looking For:

• Aesthetic, engaging, and clean visuals that align with Avène’s elegant brand image.
• Nicely shot product applications and smooth transitions or angles that showcase the product well.
• Content that feels natural to your style, while staying true to Avène’s tone and identity.
• The specific Avène product(s) featured may vary monthly. You’ll be briefed on the focus range once selected.

📸 Deliverables:

• 1x Instagram Reel (creative direction based on your usual style)
• Consent for Avène Malaysia to repost the content on their TikTok page (@avenemalaysia)
  Note: The content will be boosted on TikTok for 1 week but will remain visible organically after.

✨ Important Notes:

If you’re applying, please ensure that you’re genuinely committed to seeing the campaign through. Once selected, we’ll reach out to discuss the story-flow, timeline, and posting date.

We look forward to reviewing your application and potentially working together to create content that reflects Avène’s refined and elegant brand values.